Machine learning and Artificial Intelligence sorts and analyze campaigns, audiences, creative and sources to help you learn which users are your highest converters, and help you get the most out of your budget by only showing ads to users who are most likely to engage, share or convert with your brand. That’s how the ADVERTR platform works — by converting your audience more efficiently.
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Intelligent Neural Engines power ad campaign performance and out perform human optimization by 10x.
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Add millions of data layers and optimize using over 180 business intelligence metrics all in one platform.
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Leverage 1st and 3rd party data, layered with contextual signals like time, weather, location or other custom attributes.
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Path to conversion attribution modeling campaign management with ROI and on-demand metrics.
Artificial Intelligence (AI) in digital advertising generates better outcomes for campaigns by using predictive modeling to find and optimize audiences and placements that are more likely to convert.
Extensive targeting capabilities enables marketers to achieve percision ad targeting and performance with their campaigns.
The AI-driven feedback loop optimizes faster than any manual process possible enabling you to achieve winning bids at lower costs.
Increases conversions with best audience segmentation, device type, placement and price with AI-driven conversion-based algorithms.
Capture all campaign data including programmatic, direct, search, social, connected TV and digital audio and optimize using over 180 business intelligence metrics all in one platform.
Drive better optimization decisions down the road with accurate and real-time data reporting capabilities for campaigns. Utilize the granular dashboard in Advertr to understand performance quickly.
Customize performance indicators to align to your business goals. Understand how spend, frequency, targeting and other downstream outcomes impact your business objectives.
Understand how your audiences interacts withing your digital ecosystem, the time it takes to convert and the factors that influce or direclty lead to those conversions.
Extensive targeting capabilities enables marketers to achieve percision ad targeting and performance with their campaigns.
The AI-driven feedback loop optimizes faster than any manual process possible enabling you to achieve winning bids at lower costs.
Increases conversions with best audience segmentation, device type, placement and price with AI-driven conversion-based algorithms.
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Target users all the way down to the zip code level. Use Geo-fencing for advanced capabilities.
Unlock buying patterns. Consumers who recently purchase a flight may need a hotel as well.
Zero-in on your audience based age, gender, income, education, affinity and other key demos.
Target users based on recent searches on search engines, social media sites, your own website and elsewhere.
Target consumers based on their brand loyalty or affiliation. This may be a competitor of yours or an indirect link.
Find people who look like your highest converters, frequent visitors, biggest spenders, and most engaged.
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AI and Machine Learning
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